Monday, October 5, 2009

Week 2: Media Impact

Advertisements in magazines or commercials always have a huge impact on customers. The companies always exaggerate the functions or the effects of their products. Even I had been influenced by the dramatic commercials to buy the products. My hypothesis is that people will believe in the exaggerated effects of the products and will actually purchase the products. I will use the random sampling to see whether people will actually have the intention to pusrchase the goods. I would predict that people who are less educated will actually believe in the effects dramatized, and people who are more educated will be unlikely affected by the commercials and the advertisements as they have more critical thinking skills.

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